MERCULET: MAXIMIZING IT'S POTENTIAL FOR ENTERPRISE GROWTH


For start ups and already established enterprises, maintaining user base is essential for success. In an age of Internet of information, only information ion can be sent and exchanged at will but value and money can not be sent directly online. This poses a problem for users value being difficult to measure. The larger the user base of an enterprise, the more the value of the enterprise but the user value seems to be undervalued. The time, money and date generated by users is unfortunately taken advantage of. Simply, the value of users is underestimated.

While user attention is finite and this contradicts with the exponential growth of information on the internet. This makes attention a scarce resource. Using Blockchain technology, user attention can be turned to something of tangible value which provides a foundation for the new growth model. The main core of growth is to gain the users attention. The attention of users means traffic and it is essential for the enterprise to acquire, evaluate, motivate and operate. Users therefore pay attention and become part of the enterprise value and then get rewarded for it. The enterprise provides users with attention value measurement and conversion and truly form a community of interest with users and thereby sustain growth.

Here is where Merculet comes in. Merculet uses Blockchain to transform the relation between consumer, investor and producer. Provides entrepreneurs with one stop solution enabling global users to monetize their attention. Merculet aims to ensure that every user can benefit from Blockchain without changing their habits and every entrepreneur who cherish users will experience rapid growth with Merculet by providing them deeper values.

Merculet is proposing a method of growth based on attention. It is called: Merculet constructed attention value network. The goal is to connect both the supply and demand of attention with an open protocol suite to promote the circulation of Internet of value.

There are three main core components of this network. They are:
1. User Attention Value(UAV) evaluation system: UAV evaluates user attention, complete digitalization and capitalization and provides proof of effective workload.
2. Attention Incentive system: UAT(User Attention Token). This enables entrepreneurs to issue UAT to users based on their UAV. The UAV will be anchoring the MVP(Merculet Value Protocol) token which enables the synergy and value of exchange thereby creating an era of the Token.
3. To address the source of user attention, Merculet will create a Blockchain based Merculet open content platform. It is also dedicated to solving the problems of global content circulation which arises from cultural differences.

The MVP which is the cornerstone token of business growth-driving provides fundamental value anchors for entrepreneurial activities.

The MVP has the following Characteristics 
1. Limited amount 
2. Numerous circulation scenarios 
3. Wide target audience since attention economy covers all Internet users.

As the cornerstone token of Merculet, MVP runs through the entire system and is used by different holders, entrepreneurs, users, content contributors and even advertisers.

To find out more about Merculet Platform visit their website below

Endeavor to read through the whitepaper of this exciting project

bitcointalk profile link:
https://bitcointalk.org/index.php?action=profile;u=1210263

Comments

  1. Wow nice write up.this writter just made me take a second look at merculet .kudos.. Miz shugah

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